Senior Content Strategist | Content Analyst -NYC

Wednesday, February 2nd, 2011

Position Type – Contract
Location – New York City
Apply Here – MarketMatch by MarketPro

Recruiter –Shelli Gutholm

MarketPro is engaged in a search for a Content Strategist in New York City to work onsite with our client, a large interactive Agency. What does it mean to be the largest independent interactive agency in the world? Besides everything you’d expect – award-winning creative, genius marketing, and technology prowess – it means people join this organization because they share an all-embracing desire to do things differently, to never feel like it’s an assembly line and to do groundbreaking work on a daily basis.

Job Description:

As Senior Content Strategist, you function as a key member of the Creative team by assessing, cataloging, organizing and maintaining web site content to achieve both brand and business goals. In collaboration with creative team, Director of Content Strategy, and Information Architect, Senior Content Strategists support client marketing objectives and user requirements.

Ideally, this person will have core CS work — audits and inventories, matrices, production planning, and SEO/social media experience.

Must be able to show  examples of work :For a taxonomy CS- metadata architecture, example taxonomy CS, plus editorial style guides, process flows, more strategy docs, measurement plans

Primary Responsibilities:

*Establishing and maintaining an inventory of site content, providing a view of what has been obtained and what remains to be acquired, migrated, revised, or created, and tracking content status throughout a project’s “Build” phase

*Identifying opportunities for repurposing, restructuring or revising existing content, and I         identify resources for additional content needed (copywriters, syndication, etc.)

-*Auditing sites, banners, and interstitials

*Performing competitive site reviews to benchmark content breadth, organization and presentation

*Ensuring consistent application of editorial policies and accuracy of content (e.g., proofreading, fact-checking)

*Overseeing content migration and creating associated documentation

*Evaluating CMS packages and contribute to selection criteria

Experience Guidelines:

*3-5 years’ experience in online content strategy, preferably in an agency setting

(this is NOT a Copywriter role)

*Frequent travel may be required

Education:
Bachelor’s degree required

Degree in English, Journalism, Technical Writing or similar

About MarketPro:

MarketPro is the leading marketing staffing andmarketing recruitment firm in the USA.  Whether your need is interim / contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally.  Our recruiters know the best marketing talent, because they are experienced marketers.  MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Tags: Content Analyst Recruiter, Content Strategist Staffing, New York Online Marketing Staffing