Position Type – Contract to Hire

Location –Atlanta, GA

Recruiter –Allyson Dillard

Role Overview:

Our client, a global brand in Atlanta is seeking a Videographer for a contract opportunity. The successful candidate is an individual who has professional video production experience, communicates professionally and courteously with all internal and external partners and with a diverse population, and can adjust to a high paced environment. The Videographer needs to be able to help with direct mail, layout as needed. Candidates should have examples of previously created videos available for review when possible to demonstrate appropriate skills and technique as well as access to their own required tools and software.

Responsibilities:

• · Videotape program material for production using video camera equipment; make technical and creative decisions regarding locations, appropriate lighting, shooting angles, placement and type of microphones, other audio needs, and other production issues.
• · Edit, assemble compresses and assembles final digital audio/video program material; ensures consistency and relevancy to production; monitors technical quality of end product.
• · Manage and equip video studio as needed. Oversee pre-production meetings for studio and field based video shoots
• · Archive digital files and maintains a library of physical files for reference. Maintains accurate records of production activities.
• · Evaluate and researches equipment needs for new equipment or replacements (as needed) including a synopsis of the problem and a proposed solution.
• · Coordinate media training sessions and other meetings as needed with team members, stakeholders, and partners.
• · Work with Web Team members for uploading to the Web
• · Operate a digital video camera and digital editing equipment
• · Organize and prioritize work in order to complete all assigned tasks within time frame required.
• · Handle multiple projects simultaneously and adjust to changes quickly while meeting all deadlines.
• · Work independently or in a team setting that is a fast paced/changing environment, while demonstrating the level of detail required completing tasks accurately and efficiently.
• · Work under high levels of stress and pressure to meet project objectives

Qualifications:

• · Bachelor’s degree in Radio/TV, Film, Fine Arts or related area AND one year experience operating video cameras and editing equipment
• · Solid grounding in video production and post-production techniques with hands-on experience in both shooting and editing.
• · Experience working with marketing and/or direct mail
• · Access to cameras, lighting and video editing equipment is required.
• · Strong verbal and written communication skills, as well as superior interpersonal skills.
• · Ability to take direction and function in a fast-paced, multi-task work environment is a definite plus.

About MarketPro:

MarketPro is the leading marketing recruitment firm and marketing staff augmentation firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type – Contract to Hire

Location –Atlanta, GA

Recruiter –Allyson Dillard

Role Overview:

MarketPro is looking to fill a contract position for an Art Director in Atlanta. The Art Director will determine the overall look and feel of our brand and will collaborate with merchandisers, graphic designers and our internal production team to propel our clients to new heights. The Art Director will have the opportunity to work with very seasoned leaders from both the agency as well as the client. As Art Director you are responsible for the development and execution of creative concepts for leading-edge marketing and Web solutions. You’ll be working in a creative environment with various designers, copywriters, content strategists, and interactive teams. We are looking for people who are passionate about design, and crave working with other smart people to solve the toughest design challenges. Your proactive approach to creative problem solving will be essential to the success of your team.

 Responsibilities:

• · Develop and frame creative concepts according to creative brief requirements.
• · Apply brand identity systems, typography, photography, color and other ingredients appropriately to create innovative visual solutions that meet business and user needs.
• · Visualize, design and conceptualize user experiences and create visual prototypes and screens
• · Extend existing visual systems/brand guidelines across all mediums with moderate design changes or interpretation
• · Provide quality assurance of all creative deliverables
• · Contribute to the development of the creative team’s culture and quality standards
• · Directly contribute to project design and development
• · Some delegation of day-to-day responsibilities for other designers and junior designers
• · Elevate the production level of the work coming out of the creative team

 Qualifications:

• · 4+ years of industry experience
• · Bachelor’s degree required
• · Strong design portfolio
• · Ability to multi-task and work efficiently under pressure with careful attention to detail is a must.
• · A solid working knowledge of t he latest versions of applicable program s — Mac OS, Fireworks, Photoshop and Blustrator, etc.
• · A good working knowledge of online and offline production
• · Passion for design and eagerness to collaborate with other creative people
• · Self motivated, organized and accountable
• · Experience leading a team of designers, interactive developers and writers to creative excellence
• · Well-developed communication skills including ability to articulate creative concepts and rationale to other team members (clients a plus)
• · Understanding of motion design and the strengths and limitations of Flash, Ajax, Flex, and other emerging platforms
• · A good understanding of Informational architecture practices

About MarketPro:

MarketPro is the leading marketing recruitment firm and marketing staff augmentation firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type – Direct Hire

Location – Atlanta, GA

Recruiter –Bri Barber

Role Overview:

The Vice President of Product Marketing and Innovation will be responsible for being the voice of the customer in order to effectively partner with the Chief Marketing Officer for the business unit, Marketing functional peers, the Sales organization, and various cross-functional organizations to develop the long-term and short-term business strategy.  This person will also be responsible for developing and managing the appropriate marketing mix and structures for go-to-market strategies for a variety of existing and potential markets.  These strategies should yield clear deliverables across the 4 P’s of Marketing and should align the entire organization from Marketing through Sales, Fulfillment, and Service in order to maximize the value to the customer and capture the appropriate price for that value.  He/She will also be responsible for influencing the Mergers and Acquisitions (M&A) pipeline to continually understand and influence how the business can expand and enhance strategic growth areas for the business.  The position works across the organization, leveraging the skills and knowledge of pricing, product management, product marketing, sales, market strategy, finance, and technology.  This will involve significant partner, customer and prospect interaction.

Responsibilities:

·       Long-Term Planning:  Play a significant role in the “Growth Playbook” process that addresses current year +3 planning.

Partner and Mergers and Acquisitions Strategy:  Work with team members in the USCIS Business Unit, Marketing, and Corporate Development to develop and manage the partner and M&A strategy and pipeline.  This may include:

·         Aligning the Partner and M&A strategy to “build” choices

·         Working with a variety of Vertical market team members to develop value chain views of the market to fill gaps

·         Early stage due diligence on potential deals

·         Prioritization: Work with key leaders in the business and Marketing functions to develop and regularly maintain prioritization by strategic initiative, vertical, etc.

Marketing functional alignment:  Utilize outputs from all of the above to properly and regularly inform Marketing peers of Business Unit objectives, strategies, etc. in order to ensure full alignment of Marketing to Sales and other cross-functional teams.  This should also include providing guidance to Marketing functions in a variety of areas:

·         New Product Innovation (NPI) priorities

·         Product roadmaps

·         Pricing strategy and pricing programs

·         Channel strategies

·         As market-level opportunities are discovered and developed and presented by the Corporate Strategy organization, flush these out in more detail and work with appropriate Sales and Marketing team members to do full go-to-market strategies and associated business cases

·         Tackle areas of opportunity for marketing strategy and structure within underserved areas of business unit

Qualifications:

·         10+ years in Marketing roles, preferably with 7+ years in B2B Marketing roles in complex business environments required.  Understanding of marketing Strategy, marketing planning, and the infrastructure and tools necessary to support these activities.

·         Bachelor’s degree in marketing or similar field required.   M.B.A. preferred or equivalent business experience.

·         Excellent written and verbal skills with sensitivity to diversity of audiences including internal and external groups of varying sizes.

·         Must be capable of simply communicating and documenting the value proposition of product(s) for markets and segments.  Listens carefully and encourages/accepts other points of view.

·         Develops effective working relationships with peers, managers, and senior management within and across organizational lines. Works effectively and cooperatively with customers and vendors.

·         Adjusts well to situations (e.g., different management styles, new methods, systems and procedures) and changing priorities within the business and the marketplace.

·         Is well organized and focuses on the highest priorities first. Strong project management skills required.

·         Initiates and takes responsibility for own development as well as peers and potentially subordinates.

·         Strategic and innovative thinking with ability to develop and understand financial and economic scenarios.

·         Experience in the technology and/or data industries or working with technology and/or data-related products and services preferred. Should understand the basic concepts of technology and/or data product development and delivery.

·         Travel 20%

About MarketPro:

MarketPro is the leading marketing staffing and marketing recruitment firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type –Contract

Location – Atlanta, GA

Recruiter –Bri Barber

Role Overview:

We have an immediate need for a Web Analyst to join a dynamic entertainment brand here in Atlanta. The Senior Web Analyst will support the digital and web analytic needs of various divisions across all channels, by analyzing digital marketing activity including web traffic, online advertising, SEM / SEO, mobile, social and other online marketing efforts.

Responsibilities:

• · Ensure Omniture implementations include the businesses and research staffs needs, and working with peers checks that the data is accurate in the reporting interface. This involves reviewing data in the SiteCatalyst interface as well as reporting from comScore and Nielsen to ensure data errors are found quickly and addressed in a timely fashion.
• · Works with all brands across all channels and syndicated video players (YouTube, etc) to ensure that all viewership of brand content is properly tracked in all syndicated services (Nielsen VC, comScore VM, and Omniture, and any other necessary Research tools) across all distributors and syndicated partners.
• · As a part of Brand QA process, this person communicates and collaborates with internal teams, vendors, and brand researchers on the status of all web analytics implementations. Responsible for running reports from Omniture Report Builder, validating that all data in production reports is consistent with Site Catalyst interface. This person may also need to compare these same reports with new AIR database to ensure the database is capturing all of brand’s Omniture data.
• · Ensures that all necessary parties are aware of data integrity problems and that all appropriate parties are aware of implementation problems that impact data of record. Works as a Corporate Web Analytics Historian to document these errors and makes sure this information is available to all who need it. Maintains a list of people in Digital Research and AMPT that need to be contacted about implementation issues by brand.
• · Collaborate with external partners and business unit partners to assist with data collection, reporting and adhoc analysis
• · Understand and communicate digital coding and tracking requirements (tagging structure, reporting, limitations, etc.) for use across multiple analytic tools (Omniture, Google Analytics, Webtrends, Coremetrics, etc.)
• · Devise and implement web analytics plans to support client marketing initiatives
• · Analyze various online data sources (web analytics, DART, rich media, ComScore, Compete, etc.) and incorporate findings / insights into client presentations
• · Develop key insights from the data to suggest, create and execute multivariate or a/b/c tests that will support all facets of decision making for online marketing

Qualifications:

• · Four to six years media research experience with heavy emphasis on digital media research and web analytics experience.
• · Knowledgeable of technology and media trends.
• · This position requires both strategic and tactical skill sets, with a strong command of online media and market research. Candidate must be able to manage multiple projects, shifting priorities and detailed work.
• · Significant exposure to and familiarity with HTML, FLASH and Dynamic tagging solutions, data/systems, direct web measurement technologies/website analytics (e.g. Omniture, Visual Sciences, WebTrends) and ad serving platforms (e.g. DART). Must understand how to verify that tags are being fired in a debugging tool.
• · Proficiency extracting and manipulating data from research software systems, including Nielsen Online and comScore, as well as web analytics tools (Omniture, Web Trends, etc). Proficiency in MS Office product, with particular emphasis on MS Excel. Proficient in basic statistics and online media metrics.
• · Advanced web analytics experience (e.g. Omniture Data Warehouse, ReportBuilder Discover, etc.).
• · Advanced MS Excel experience, including Pivot Tables, V Lookups, etc.

About MarketPro:

MarketPro is the leading interim marketing executive and marketing executive search firm in the USA. Whether your need is interim / contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type – Direct Hire

Location – Atlanta, GA

Recruiter –Bri Barber

Role Overview:

MarketPro has partnered with one of today’s top brands. This organization’s success is built on their ability to innovate, connect with consumers and revolutionize products and services brought forth in their industry.  The Manager of Advanced Analytics plays a major role in this brand achieving its goals. How? By driving the business forward via solving real-world problems and innovating to the delight of millions of customers. You don’t merely support the business you will set the direction. The Manager of Advanced Data Analytics will help to position the company for the future, solving new and emerging methodology, data, measurements and reporting challenges that will affect businesses in a significant way in the near, and more distant, future. One of the biggest contribution this individual will make to the organization is they will be responsible for  creating a hub for online and mobile measurement and reporting expertise, and facilitates education, training and sharing of best practices across Research.

Responsibilities:

·         Partners with a variety of third party measurement and metrics providers to evaluate, understand and develop new measurement techniques to address brand’s array of measurement needs across platforms. Examples include: Nielsen, comScore, Omniture, Bango, social media and other new opportunities as they arise.

·         Participate in Database Project which focuses on cross-company data strategy and global data roadmap.  As Data SME this individual will set tone for measurement, develop requirements for metrics, analytical approaches and reporting.  Analyze proof of concept data to deliver Analytical tools to meet business needs. what to measure, how to measure, best ways to make it happen.

·         Actively collaborate with vendors like Nielsen, comScore, Bango and Omniture to help develop new products and services by providing requirements and participating in end user research and beta testing.

·         Advanced Analytics Technique: Subject matter expert for analytical tools and techniques, including testing. Help design, oversee and roll-out training to educate other researchers in advanced analytics tools and techniques. Works to position brand for the future, solving new and emerging methodology, data, measurement and reporting challenges that will affect our businesses in a significant way in the near, and more distant by facilitating education, training and sharing of best practices across Research.

·         Client Support & Custom Analysis: Provide ad hoc research support for all Corporate divisions and personnel, including advertising, Corporate Strategic Planning,  Business Development, Platform Research & Development, Corporate Publicity, Finance and the Executive Management of.

·         Work in strategic partnership with R&D to innovate & develop new tools, data and insights that can be strategically leveraged and monetized.

·         Design and implement innovative exploratory custom analyses to foster global learning and inform company-wide strategic thinking across the organization. Design and develop analyses, presentations and white papers to communicate media trends, measurement best practices, emerging topics (such as social media), and the completive landscape of our businesses. Analyze cross-platform and cross-brand media consumption identifying opportunities to grow and monetize audiences across properties.

·         Lead and manage a team of project manager/analyst. Oversee project development & management, as well as talent management & growth.

·         Works with department management and senior management to establish goals for self and staff and ensures alignment with corporate objectives.

Qualifications:

·         Qualifications: Minimum of 5+ years of experience performing and leading marketing analytics within media, marketing or marketing science environment.

·         Working knowledge of SAS or SPSS; Business Objects, (Omniture, WebTrends preferred).Advanced MS Office skills. Some experience with statistical modeling software (MATLAB, R, SAS, SPSS).

·         Quantitative background: Strong analytical skills with solid foundation in statistical techniques. (e.g., MANOVA, multiple regression analysis, logistic regression analysis, correspondence analysis, conjoint analysis, cluster analysis, factor analysis, CHAID, etc.), or similar skills in strategic business management

·         Experience in multi-channel analytics (media or digital online analytics a “must have”).  Database tools (SQL, MS Access, Excel PivotTables, MS SQL Server) and enterprise business intelligence tools such as Cognos or Business Objects or Tableau.

·         Bachelors Degree Required, Advanced Degree Preferred

About MarketPro:

MarketPro is the leading marketing staffing and marketing recruitment firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type – Direct Hire

Location – Philadelphia, PA

Recruiter – Stan Hyman

Role Overview:

MarketPro is currently seeking a talented Senior Visual Designer in Philadelphia, PA. The visual designer will be responsible leading the design of the company’s new website. This is a ground-up re-design and will integrate the latest in social /community and design functionality. The designer will work closely with multi-disciplinary teams to achieve great balance within short deadlines.

Responsibilities:

-Collaborate with cross-functional teams to create effective designs to achieve business goals
-Work with User Experience Designer to integrate visual and interaction design
-Create and maintain visual assets including iconography, color palettes, font styles, and other graphical elements
-Maintain visual standards and style guide documentation
-Exercise your Jedi-skills in leading design software: Illustrator, Flash, and Photoshop

Qualifications:

-Superb information design abilities, fastidious and efficient production and optimization habits, and impeccable problem solving skills
-A keen understanding of user behavior as it relates to design
-Solid understanding of practical benefits and limitations of internet technologies
-Intimate knowledge of HTML, understanding how comps translate to code
-Appreciation for using analytics and user research data to help inform and guide design decisions
-Wildly creative and obsessively meticulous
-Portfolio of work that indicates a strong understanding of current interactive design trends
-Experience working on high-traffic, deep-content sites that are CMS driven
-Passion for innovation and a good attitude
-Self-starter : jump in quickly without a lot of direction, open minded and able to articulate the importance of great design
-All qualified candidates must have an online portfolio or samples to be submitted for consideration

About MarketPro:

MarketPro is the leading marketing staffing and marketing recruitment firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type –Contract

Location –  Indianapolis, IN

Recruiter –Bri Barber

Role Overview:

MarketPro has partnered with a top, multi-billion dollar brand in search of Digital Analyst to join their team. This Digital Analyst will play an essential role in web marketing campaign execution, quality assurance and results reporting. He/She will be responsible for the daily trafficking tasks for online ad campaigns, including ensuring the timely and accurate completion of deliverables. Don’t miss out on this amazing opportunity to build your skills in digital analysis!

Responsibilities:

• · Develop, manage and maintain dashboards of key performance metrics for Sector B2C, B2B and eCommerce websites. Institutionalize across the Sector.
• · Compose analysis for email marketing, search and display campaigns, special promotions and new site features.
• · Proactively identify key trends; provide insights and recommendations to optimize the user experience and on-site behavioral activity.
• · Use data and analysis to drive acquisition, conversion, retention, and positively impact digital marketing ROI.
• · Act as first-level SME for digital reporting and analytics platforms including Omniture, Google Analytics, ExactTarget email and internal systems.
• · Work closely with IT, e-business and other internal and external stakeholders to execute on recommendations. Contribute to requirements needed to support evolving state of digital analytics across the Sector.
• · Work closely with members of the Digital and Brand marketing teams to understand current marketing initiatives, ongoing strategic planning and opportunities for improvement. Evolve KPIs to align as needed.
• · Establish relevant internal and industry benchmarks.
• · Position self as analytics champion; drive acceptance and value at all levels. Proactively gather feedback from internal and external stakeholders to ensure that business needs are met. Support ad-hoc analytics requests from different business areas including product management and business development.
• · Possess an in-depth understanding of the evolution of digital marketing channels and consumers.

Qualifications:

• · Bachelor’s degree, MBA a plus
• · 4+ years data analysis experience, an online marketing analytics focus is strongly preferred
• · Must work proactively and manage multiple tasks
• · Experience with any Omniture Online Marketing Suite tool is highly preferred
• · Solid knowledge of online marketing and acquisition
• · Advanced Excel skills (modeling, scenario analysis, macro, VBA, etc)
• · Excellent written and presentation skills
• · Organized, detail-oriented, and ability to handle time-sensitive deadlines and deal with constantly evolving priorities

About MarketPro:

MarketPro is the leading marketing recruitment firm and marketing staff augmentation firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type – Direct Hire

Location – Atlanta, GA

Recruiter – Bob Van Rossum

Role Overview:

MarketPro has partnered with one of today’s top brands. They’re an industry leader who is looking to continue and expand their growth by leveraging the online channel; the Director of Digital Marketing is going to help them do just that. If you are innovator, passionate and love to take on new challenges these is a great opportunity for you.

Responsibilities:

The Director, Digital Marketing will be an integral part of the Marketing team responsible for the following:

• · Lead strategic development of comprehensive digital marketing programs in support of selected products, general brand awareness, Local Ad Councils, and other marketing initiatives across all digital platforms.
• · Set targets and timelines for development of all digital programs and key initiatives.
• · Track and analyze the performance and adjust message and/or placements as needed of all digital assets (website, social, media).
• · Oversee online creative development for banners, landing pages and other campaign elements including layout, design, functionality and copy.
• · Oversee search engine marketing efforts, ensuring a strong ROI against key audience targets.
• · Manage creative development, approvals and deployment of email marketing efforts.
• · Leverage and integrate with other traditional marketing efforts to achieve business targets.
• · Monitor and continually improve user experience on branded websites (i.e. catalog experience)
• · Perform other duties as required.

Qualifications:

The successful candidate for the position will meet the following requirements:

• · Seven+ years online media experience marketing for a website required – automotive or retail experience preferred.
• · Strong track record of maintaining KPI focus (CPA vs LTV vs ROI) in similar environment with demonstrated knowledge of online marketing tools, social media platforms, web analytics, and website construction.
• · Proven ability to build online buzz, develop breakthrough campaigns, improve email marketing metrics, and optimize search (SEO and SEM) in both the B2B and B2C space.
• · Experience negotiating and working with ad and affiliate networks.
• · Proven ability to translate analytic data into strategic recommendations.
• · Must be self-motivated and detail-oriented with ability to work effectively under pressure and deadlines and quickly adapt strategy to changing competitive conditions.
• · Strong interpersonal, written, problem-solving and decision-making skills.
• · Bachelor’s degree in Marketing, Business Administration, Communications or related field required.

About MarketPro:

MarketPro is the leading marketing staffing and marketing recruitment firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type – Direct Hire

Location – Raleigh, NC

Recruiter –Bri Barber

Role Overview:

MarketPro has partnered with a dynamic brand in search of a Director of Retail/Channel Marketing. My client is not just another technology company. They make the technology that powers the world’s best ideas. They design tools for those who are driven by accomplishment. They’re the company that powers the people who Do. The engine that helps them Do more. Do better. Do what’s never been done. Their employees are united in the quest to help consumers defy the impossible. Collectively, we are looking for driven individuals who thrive in a truly global and culture. Come put your career on the fast track with one of the world’s fastest growing companies!

The Director, Retail/Channel Marketing guides a team responsible for driving key messages to and providing marketing tools and resources for retail customers and network of over 20,000 channel partners. This position has a dual role to manage most marketing efforts for both consumer and SMB customers and works closely with our North American retail sales, channel sales, relationship sales and product marketing organizations to understand business and marketing goals and objectives and translates those goals into measurable marketing communications plans.

Responsibilities:

• · Manage, develop and implement marketing programs to grow business through channel partners. Programs include: traditional marketing communications, sales enablement, recruitment, partner briefings and events, loyalty/engagement programs and more.
• · Manage, develop and implement marketing programs to grow business through retail/e-tail partners. Programs include: co-marketing/MDF, RSP training, brand marketing programs, promotions, in-store merchandising and more.
• · Manage the strategic planning, timeline and execution of partner programs in a fast paced, deadline driven environment.
• · Understand current consumer (retail) and SMB PC landscape and develop strategies and marketing programs to grow share and revenue
• · Work with retail sales and product teams to prepare retail cycle sell-in presentation
• · Integration into channel sales organization for specific tactical development.
• · Budget ownership for specific projects managed, including budget optimization with relevant alliance partners.
• · Manage and analyze program metrics.
• · Customer presentations to channel and retail partners at all levels

Qualifications:

• · Must be able to manage multiple accounts/tasks and must be able to effectively prioritize and produce a high volume of work in a timely manner. Attention to detail, accuracy and ability to meet deadline is a must. The position requires strong project coordination skills
• · Ability to be creative and well organized with strong communication and relationship skills. This position works closely with individuals at all levels within brand and customers: including retail store buyers and merchandisers, retail executives, brand teams and staff and sales, marketing and product teams.
• · BA/BS in marketing or related field
• · Minimum of 12 years of corporate marketing, retailer marketing, or marketing agency experience is required
• · Experience managing retail marketing programs is highly preferred
• · Working knowledge of technology industry and channel partners is highly preferred
• · Must have customer facing and c-level presentation experience
• · Budget management experience required
• · Ability to manage multiple accounts/tasks
• · Creative individual who is well organized with strong communications skills
• · Strong project management skills
• · People management experience required
• · Travel required several times throughout the year

About MarketPro:

MarketPro is the leading marketing staffing and marketing recruitment firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.

Position Type –Contract

Location – Atlanta, GA

Recruiter –Bri Barber

Role Overview:

MarketPro is engaged in an exclusive search for a Web Analytics Implementation Analyst with a leading brand in Atlanta. The primary responsibility of this Omniture Implementation Analyst role is tag development and implementation, data quality, identifying and collecting new key data elements, implementing and managing a tagging platform and then a testing platform on an eCommerce website. The position is technical in nature and will require significant experience with Omniture implementations. This individual will work with the eCommerce team, IT/developers and vendors to ensure accurate tagging is implemented in a timely manner. In addition, there’s a business analysis component – to identify profit generating site optimization opportunities and perform Ad Hoc analyses as needed. Bring passion for learning and data-informed decision making that shapes holistic view of the business with consideration for all aspects of the customer experience – from front-end web experience through order fulfillment and customer service.

Responsibilities:

• · Own Site Tagging Process and TMS (Tag Management System) implementation and operation
• · Contribute to implementation of a TMS platform
• · Partner with key stakeholders, IT and vendor to establish, interpret and implement Omniture technical requirements
• · Enhance and develop tagging specs for existing and new site functionality; QA tags in internal development environment
• · Perform data quality audits; identify data collection issues and gaps; recommend and implement fixes
• · Analysis and Decision Support
• · A/B Testing Program and Personalization
• · Participate in A/B-multivariate testing vendor selection process and evaluate various tools
• · Identify optimal product recommendations and personalization strategies and campaigns thru testing and analysis of various algorithms, data attributes and types of campaigns/targeting/deployment

Qualifications:

• · Bachelor’s Degree required
• · 3+ years of Web Analytics experience, with emphasis on implementation (preferably Omniture Implementation certified) or equivalent work as front end developer, with strong exposure to Web Analytics projects and tasks
• · Proficiency with JavaScript (including JQuery), JSON, AJAX, HTML, CSS
• · Experience or exposure to Web Analytics tools (Omniture; Google Analytics, Coremetrics)
• · Experience with Tag Management tools is a plus (Ensighten, BrightTag, TagMan etc.)
• · Strong interest in E-Commerce business and passion for driving results
• · Highly motivated/self-starter with a sense of ownership, willingness to learn, and desire to succeed
• · Must perform well in high pressure situations, balance competing priorities, and demonstrate the ability to work without direct supervision

About MarketPro:

MarketPro is the leading marketing recruitment firm and marketing staff augmentation firm in the USA. Whether your need is interim/contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally. Our recruiters know the best marketing talent, because they are experienced marketers. MarketPro places talent all marketing related disciplines and does so in less time with a higher success ratio than anyone else in the industry.