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Archive for April, 2011

MarketPro attending WBENC Conference 2011

Tuesday, April 26th, 2011

Each year the WBENC has its major conference.  This year MarketPro will be there in full force.  Check out our print ad that will be in the directory handed out to all attendees.  We look forward to seeing you in Vegas.

About MarketPro:

A WBENC certified business, MarketPro is the leading marketing staffing and marketing recruitment firm in the US.  Whether your need is interim / contract or direct placement, we provide top companies with talent that exceeds expectations both functionally and culturally.  Our recruiters know the best marketing talent, because they are experienced marketers.  MarketPro places talent all marketing related disciplines, including creative, digital, communications, market research, brand / product management and direct response.

The Future of Marketing | Marketing Executive Search

Saturday, April 2nd, 2011

by Bob Van Rossum

As a member of the Atlanta Chapter of the AMA Executive Advisory Board, I was able to participate in creating a whitepaper on future of marketing. 

On the advisory board are 20 of the brightest marketing minds in Atlanta, including executives from AT&T, Google, Cox Communications, Kodak, Coca-Cola and Arby’s. 

Ken Bernhardt, a panelist and marketing professor at Georgia State University did a great job of summarizing the whitepaper in recent column in the Atlanta Business Chronicle

In the whitepaper you will find great information on:

  • The changing relationship between brands and consumers.
  • Increased demand for personalization.
  • The changing role of marketing and the change is skillsets necessary to have a successful marketing career.
  • Words of Marketing Advice for 2020.