Thanks Elaine.

From the article in BrandWeek:

Marketers, then, may be worried, but Van Rossum said this new talent force is in no way a permanent replacement for or danger to the full-time CMO. 

“What we’re seeing is the CMOs themselves are looking for interim marketing execs to come in and fill in gaps in their current team,” he said.

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Tags: interim CMO, Interim Marketing Executive, Marketing Innovation Consultant, Marketing Staffing

This entry was posted on Tuesday, February 16th, 2010 at 2:50 pm and is filed under Hiring Advice, Marketing 2.0, Staff Augmentation. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.